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Client: Tomorrow's Child
Summary: Tomorrow's Child is a statewide non-profit organization dedicated
to preventing SIDS and providing support to families. They rely heavily on
donations collected via mass mailings and events.
Analysis: TC tasked BlueWave Studios to produce a variety of brochures and
other promotional material. These ranged from full color newsletters to
single-page flyers. Overall design and color schemes must be consistant
with their already established look.
Solution: Material needed to feel simultaneously professional and friendly.
The color pallette consisted of warm, comforting hues. Information was
presented in as straight-forward manner as possible. Mailings were designed
to be attractive yet cost effective.
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